Workshop for Disruptive Innovation
What do Line of Business (LoB) buyers want from technology? Certainly not the technology itself!
LoB buyers want technology that enables them to achieve breakthroughs that give them a competitive advantage. They are not interested in technology for technology's sake. They look at technology solely as an enabler, and if it can be an enabler of disruptive innovation within their industry, then you have their interest.
Our workshop in disruptive innovation brings your channel partners through the concepts of disruptive and discontinuous innovations. Most importantly, it shows the channel partner how to position themselves and the Vendor solutions as enablers of disruption.
These workshops are run by a Chartered Director who has completed MIT's course on disruptive innovation, "The Innovator's DNA".
If you are interested in learning more about this dramatically different approach to market positioning and winning new business please drop us a note: